Privacy Policy


We want you to know that we don't knowingly collect personally identifying information from anyone under the age of 13 unless we first obtain permission from the child's parent or legal guardian. The website contest is only intended for individuals ages 13-18.

This Privacy Policy applies to Site Visitors as of September 8, 2014. We respect the privacy rights of all visitors to and other websites administered by BKFK (referred to in this Privacy Policy as our "Visitors" and our "Site," respectively). Use of the Site and the activities and services available on and through the Site (referred to in this Privacy Policy, together with the Site, as the "Services") is governed by our Terms of Use. In this Privacy Policy, we state our policies and practices with respect to your privacy.

As a Visitor to our Site, we want you to know what kind of personalized information we may collect on the Site, how we collect such information, how we intend to use the information, and how we intend to keep the information secure. Generally, some of this will depend on what type of Visitor you are:

Teenagers (ages 13-18) and Adults

Teenagers are encouraged to check with their parents or guardians before submitting any personally-identifiable information to this Site. As a teenager or adult Visitor to this Site, you may be asked to provide certain personally-identifiable information. We use the information we collect largely for Visitor participation in our Services and promotional or marketing purposes, which may include disclosing such information to others. Teenage and adult Visitors are also subject to the General terms of our Privacy Policy, which apply to all Visitors to our Site regardless of age, and which include the opportunity for you to opt out of permitting certain uses of your personally-identifiable information (such as our disclosure of it to third parties for their marketing purposes).


It is important for you to talk with your teen or child about using the Internet safely. Here are just a few things to keep in mind when talking to your kids about the Internet:

  • Remind your kid to never give out his or her full name, address, or phone number, or any other information that would enable someone to locate, contact or identify him or her, without your permission. Help them make up a creative and unique username and password and advise them to keep their password secret.
  • Tell your kid that if they receive something that they are not sure about or if another user says or does something that they don't like, to let you know.
  • Impress upon your kid the importance of never engaging others in a communication or activity that would put them at risk.


Teenagers (ages 13-18) and Adults

  1. Information Collected: When using this Site and its Services, Visitors may be asked to provide certain personally-identifiable-information (for example, name, address, phone number and e-mail address) and general, non-personal demographic information (e.g., occupation, hobbies, zip code, etc.). Visitors may be required to provide personally-identifiable information when registering for a specific Service on the Site, participating in a contest, requesting information from us, or searching our magazine articles. If a Visitor opts (or has opted) to enter one of our competitions, or otherwise opts to submit an idea to us, we will also collect school information, ideas, research and details about his or her ideas, photos, drawings and other materials regarding such ideas, patent information (as applicable) and other information relevant to the idea or competition. The terms and conditions of our competitions will be presented when a Visitor enters the competition. We will use the information received from the Visitor in connection with such competition, if applicable, and otherwise to evaluate the Visitor's invention ideas.
  2. Use of Information: We will use the information we collect on the Site, for example, to provide and enable the Visitor to participate in the Services requested, to provide e-mail accounts, to send newsletters and updates regarding our Site and Services, to send announcements of invention competitions, to respond to inquiries and requests, for our internal market research activities, and to otherwise promote our and our business partners' (such as, for example, our competition sponsors') activities and products. Any information we collect on the Site may be used, for example, to provide a Visitor with periodic marketing and promotional notices and other correspondences from us. We may also make this information available to other persons or entities whom we believe offer goods or services that may interest that Visitor. This information may also be shared with others for the purpose of completing transactions arising from the Site or the Services. A Visitor may elect to "opt-out" of certain uses of their personally-identifiable information as set forth below.
  3. See the "General" section for more terms of our Privacy Policy that apply to all of our Visitors, including Teenagers (ages 13-18) and Adults.
    1. IP Addresses: We passively collect IP addresses for the purpose of system administration and to maintain and report aggregate Visitor information. An IP address is a number that is automatically assigned to a Visitor's computer. Web servers can automatically identify individual computers by their IP address. We may link IP addresses to personally-identifiable information.
    2. Cookies: "Cookies" are pieces of information that are passively placed on an individual's computer hard drive to enable the individual to more easily communicate and interact with a web site. We may use cookies to customize your experience on the Site and with the Services. We use cookies to deliver content specific to your interests, to save your password (if you have registered with us) so you don't have to re-enter it each time you visit our Site or use the Services, and for other purposes. You may, however, disallow receiving cookies at any time through your web browser. We may use a third party advertising service to display advertisements on our Site. Sometimes these advertising services will utilize cookies to display specific advertisements to Visitors based on, among other things, their surfing habits. We do not have access to these cookies nor do we know what information is contained in these cookies. As stated above, you may restrict the placement of cookies on your computer through controls available in your web browser.
    3. Links: The Site may include links to other third party Web sites and other third party Web sites may link to the Site (the "Linked Sites"). We are not responsible for the privacy practices or the content of the Linked Sites and hereby expressly disclaim all responsibility and liability which may arise from there.
    4. Technical Information: Settings, technical and other information concerning a Visitor's computer, such as an operating system, browser version, connectivity, various communication parameters and other information related to the operation and interaction of the Site and the Services may be passively collected by us.
    5. Tracking Usage Patterns: We also may passively gather information and usage patterns related to our Visitors' use of the Site and the Services, including without limitation, real time tracking of other Web sites linked to and from this Site, to better understand how our Visitors, as a group, use the Site and Services, and the various features thereof, as well as to help us provide personalized offerings, and to conduct market research and other commercial activities. We do not engage in behavioral targeted marketing.
    6. Public Forums: When you contribute to certain community areas of the Site and certain of our Services, such as a chat room, bulletin board or other similar open forum, the information that you submit may be made available to other Visitors to the Site who have registered on the Site or for such Service. For this reason, we recommend that you do not submit any sensitive information, including your full name, home address, phone number, financial information or other information that would enable other users to locate you. Instead, make up a username that does not disclose your personal identity.
    7. Security: We strive to protect our Visitors' personally-identifiable information and privacy, however no data transmission over the Internet can be guaranteed to be 100% secure. Thus, although we will exercise great care to provide secure transmissions of personally-identifiable information, we cannot guarantee the security of information disclosed online, and Visitors use the Site at their own risk. You may be able to create an account on our Site with a username and password. If so, you are responsible for maintaining the strict confidentiality of your account password and you shall be responsible for any access to or use of the Site or the Services by you or any person or entity using your password, whether or not such access or use has been authorized by or on behalf of you, and whether or not such person or entity is your employee or agent. You agree to (a) immediately notify BKFK of any unauthorized use of your password or account or any other breach of security, and (b) ensure that you exit from your account at the end of each session. It is your sole responsibility to control the dissemination and use of your password, control access to and use of your account, and notify BKFK when you desire to cancel your account on this Site. We will not be responsible or liable for any loss or damage arising from your failure to comply with this provision. In the unlikely event that we believe that the security of your personally-identifiable information in our possession or control may have been compromised, we may seek to notify you of that. If a notification is appropriate, we would endeavor to do so as promptly as possible under the circumstances, and, to the extent we have your e-mail address, we may notify you by e-mail. You consent to our use of e-mail as a means of such notification. If you prefer for us to use another method to notify you in this situation, please e-mail us at This e-mail address is being protected from spambots. You need JavaScript enabled to view it with the alternative contact information you wish to be used.
    8. Consent to Processing: The Site is operated from the United States. All Visitors of the Site and users of the Services fully understand and unambiguously consent to the collection and processing of their personally-identifiable information in the United States.
    9. Legal Disclosure, Acquisition: We shall, pursuant to valid legal process, such as a search warrant, subpoena or court order, allow access to relevant Visitor information, in order to comply with such process and to protect our rights and property. If warranted, we may also allow access to this information in special emergencies where physical safety is at risk. We may also disclose or transfer personally-identifiable information regarding Visitors in connection with a merger, acquisition, change of control or sale of all or substantially all of our assets related to the Site.
    10. Opt-Out/Access: We provide Visitors the opportunity to opt-out of permitting certain uses of their personally-identifiable information at the time the information is requested and/or through the Site, including, without limitation, our sharing of certain Visitors' information with third parties for marketing purposes, as further discussed above in this Privacy Policy. To "opt-out" or to modify any information previously provided, or to contact us regarding this Privacy Policy, the Site or the Services, please
      Send email to: This e-mail address is being protected from spambots. You need JavaScript enabled to view it
      Send certified/return receipt requested mail to: BKFK, 1177 High Ridge Road, Stamford, CT 06905. Attn: Customer Service

  4. General (Applicable to Visitors of All Ages)

    Thanks for visiting our Site.

    1177 High Ridge Road
    Stamford, CT 06905
    (203) 321-1226
    This e-mail address is being protected from spambots. You need JavaScript enabled to view it

    If there are changes or additions to this Privacy Policy, we will notify Visitors by posting those changes here. Changes and additions to this Privacy Policy are effective when they are posted. Please check this web page periodically to see any changes we have made to our Privacy Policy.

    Version Date: September 8, 2014